Vietnam Market Entry, Executed

Enter the Vietnam market with people who already work in it.

We help overseas manufacturers, brands, and B2B companies validate demand, find distributors, appoint sales representatives, and build a real sales pipeline in Vietnam — on the ground, in-language, with execution you can measure.

100M+ Population with growing import demand across consumer and industrial categories
15+ FTAs Free trade agreements in force, including CPTPP and EVFTA
3 Hubs Hanoi, Ho Chi Minh City

Why Vietnam

100M+

Population with a fast-growing middle class and rising import demand across consumer and industrial categories.

15+ FTAs

Free trade agreements in force, including CPTPP and EVFTA, easing tariff access for many overseas brands.

3 Hubs

Hanoi, Da Nang, and Ho Chi Minh City each function as distinct commercial markets with different buyers and channels.

What We Do

Four ways to build a real presence in Vietnam

Every engagement is scoped to where you are today — from testing demand to running a full local sales function.

Market Validation

Evidence on demand, competition, and route-to-market feasibility before you commit budget.

From US$3,000 →

Distributor Search

Identify, vet, and introduce qualified distributor candidates with real category reach.

From US$6,000 →

Vietnam Sales Agent

A dedicated local representative selling your product directly, on your terms.

From US$2,500/mo →

Outsourced Sales Team

A full local sales function — prospecting, meetings, and reporting — without a local entity.

Custom scope →
How We're Different

We're not a directory of contacts.

Most "market entry" providers hand you a spreadsheet of names and call it done. We run the outreach, sit in the meetings, and manage the pipeline ourselves — in English and Vietnamese — until you have a working commercial relationship, not just an introduction.

Execution, not just introductions

We run meetings and follow-up ourselves — not a one-time email intro.

English–Vietnamese, natively

Every conversation is run in-language by people who live this market.

Transparent, no guarantees oversold

Clear inclusions, exclusions, and honest limits on what we can promise.

Choosing Your Route to Market

Hiring internally vs. a distributor vs. our outsourced team

Three common paths into Vietnam — each with different cost, control, and speed trade-offs.

Hiring InternallyUsing a DistributorOutsourced Sales Team (us)
Setup time 3–6 months4–8 weeks2–4 weeks
Upfront cost HighLow, margin given awayModerate, predictable
Control over pricing & brand FullLimitedHigh
Best for Long-term, high-commitment presenceCategories needing local stock & retail reachTesting and scaling before an entity

See the full comparison →

How It Works

From first call to first buyer meeting

A clear, week-by-week sequence — no black box. We tell you what happens at every stage, and what we need from you.

  1. Week 0

    Discovery Call

    Scope product, goals, timeline, and confirm engagement type.

  2. Weeks 1–4

    Validation & Outreach

    Assess demand, build target list, begin direct outreach.

  3. Weeks 4–8

    Buyer & Distributor Meetings

    In-person or virtual meetings with qualified candidates.

  4. Month 3+

    Ongoing Representation

    Continued sales activity, reporting, and pipeline growth.

Hypothetical Client Scenario

A specialty food manufacturer, 10 weeks to a signed distributor

A US-based specialty food manufacturer engaged us for Distributor Search after struggling to find a reliable partner through trade shows alone. Within 10 weeks, we identified 14 qualified distributor candidates, ran in-person meetings across Hanoi and Ho Chi Minh City, and the client signed an exclusive agreement with a top-3 regional distributor.

Illustrative example — not a real client engagement. Individual outcomes vary based on product, category, and market conditions.

Industries

Category expertise, not just country knowledge

Consumer Goods & F&B Manufacturing & Industrial SaaS & Technology Building Materials Health, Beauty & Wellness Agriculture & AgTech Apparel & Retail Medical Devices

See how we approach your industry →

Ready to see what Vietnam market entry looks like for you?

Book a free 20-minute consultation. We'll scope your category, goals, and the fastest realistic path in.

Book a Vietnam Market Entry Consultation
Book a Vietnam Market Entry Consultation